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This course gives you the necessary knowledge,
to establish a strong brand in the digital space
. Learn how to develop professional content for
Instagram, TikTok & Co., analyze target groups, plan effective campaigns and use tools such as After
Effect in a targeted manner.
The training course is aimed
at anyone who wants to get started strategically and creatively in the field of
social media - ideal for
career changers, marketing enthusiasts or creative minds who want to use social media professionally.
Learn brand building, maintenance in the digital environment and development and maintenance of the brand identity
Learn target group analysis and concept for your campaign to achieve the best possible results.
Creation of digital content with tools such as Adobe After Effects and CapCut as well as management and optimization of digital content
Methods for measuring success and optimization using tools such as Google Analytics and pixel tracking.
Manage and update your content efficiently in various content management systems (CMS).
Learn how to create effective landing pages that target visitors and convert them into customers. Understand the most important elements for a successful conversion.
Learn how to develop effective video campaigns that are targeted to your target group and achieve maximum reach on social media
Discover how to develop creative and engaging video content that can stand out and go viral on social media platforms like Instagram and TikTok.
Find out which tools and techniques you need for professional video production and editing - from camera work to the final cut.
Learn how to optimize videos for different platforms to achieve maximum visibility. Each platform has its own requirements - find out how to meet them here.
Understand how you can analyze the success of your videos and continuously optimize them based on data to achieve even better results.
Learn how to arouse emotions through visual storytelling and bind your audience to your brand with exciting stories.
Officially recognized
Individual help.
Many exciting training courses
with education voucher
Are you registered with the job center or employment agency? Then you may be entitled to an education voucher.
Start nowpay monthly
You don't have an education voucher but would still like to take part in this training course? No problem! Pay per month.
Obtain a quotePractical education
Individual support
100 % subsidized further training
Course start possible every month