In our 4-hour Artistic Branding Workshop, we will dive deep into the world of branding for artists. Together we will explore how to develop and effectively market your unique artistic identity. This workshop offers a mix of theory and practical exercises to help you turn your art into a strong brand.
This workshop is aimed at emerging and established artists who want to strengthen their artistic identity and improve their branding in order to gain more visibility and recognition.
No special prior knowledge is required. Please bring a laptop or tablet if you would like to participate in the practical exercises.
What is branding and why is it important for artists? We cover the impact of strong art branding on your career.
How can you clearly formulate your artistic vision and mission? What values and messages do you want to convey through your art?
Design a consistent artist logo and visual style, choosing color palettes and fonts that match your art.
How do you create engaging stories around your art? Which social media platforms are best suited to your target group?
Creation of social media posts or an artist website. Feedback and discussion on the implementation of your branding.
Refine your branding with targeted exercises, receive feedback and discuss how best to implement your brand presentation.
I worked with We Connect Arts on a marketing strategy. Very friendly, supportive and empathetic environment. I got visible results and effective advice. Paula is a very talented, professional and inspiring person, I highly recommend working with her.
Thank you very much for the very informative and emphatic conversation with Sofia Sidiropoulou, for which I would like to express my sincere thanks!
I just finished my career coaching course and it was a great experience that really helped me grow and learn new things about self-development. I am very glad that I found her.
I have had good experiences with WCA in career coaching for creatives. They help me to recognize and appreciate my skills, improve the tools for a new start in the market and also define my personal and professional goals. I really appreciate the support and professionalism of the coaches whenever I need it.
